Top 5 Photo and Video Apps Performance in Latin America Q1 2025

In the first quarter of 2025, the top photo and video applications experienced notable trends on a unified platform across Latin America. This analysis, based on Sensor Tower data, highlights the performance of CapCut - Video Editor, Canva: AI Photo & Video Editor, YouTube, Instagram, and Google Photos: Backup & Edit.

CapCut - Video Editor from Bytedance Pte. Ltd saw a consistent increase in weekly revenue, peaking at around $2.3M mid-March. Downloads showed an upward trajectory, reaching approximately 1.8M in the week of March 17. Meanwhile, active users remained robust, fluctuating around 61M towards the end of the quarter.

Canva: AI Photo & Video Editor observed a steady rise in revenue, culminating at about $1.8M in mid-March. Downloads surged to over 1M at the end of March, with active users steadily increasing to approximately 42M.

YouTube experienced high revenue, peaking at around $4.2M in late February, while downloads saw a gradual decline, reaching about 236K by the end of March. The platform maintained a large active user base, consistently around 375M.

Instagram generated an average weekly revenue of about $693K in late January but saw a decrease towards the end of March. Downloads peaked at 2.6M in mid-January, while active users hovered around 239M throughout the quarter.

Google Photos: Backup & Edit showed a notable increase in revenue, reaching approximately $809K by the end of March. Downloads saw a decline to about 262K, with active users remaining steady around 167M.

For more insights into app performance and trends, visit Sensor Tower.